Iain Niven-Bowling

Iain Niven-Bowling

Director of Product at Essence

United Kingdom

App dev: Idea screening App dev: User & market insight App dev: Technical & data feasibility App dev: User experience App dev: Coding & Web Development App dev: Business models App dev: Marketing Public speaking Careers talks

Entrepreneurial Product leader with over ten years experience building and delivering digital products. Recruited and Led Agile teams of Product Managers, Business Analysts, Designers and Developers across numerous industries, including E-Commerce, Ad-Tech, Fin-Tech and Local Government. Expertise in CRO, multi-variant testing, UX and design and designing highly scalable front-end applications.

Specialties: Defining Product Direction • Product Roadmap Planning • Prioritisation and Product Backlog management • Managing Cross-Functional Teams • Competitor Analysis and Defining Market Requirements • Conversion Rate Optimisation (CRO) • Multi-Variant Testing (MVT) • Product Delivery using Agile • Stakeholder Management • Client Engagement • Multi-channel Marketing • Product and Marketing Analytics • Start-Ups / High Growth Companies • UX/UI and Design • User Centered Design • Technology • Designing Highly Scalable Front-End applications • Front-end Development • Behavioural Driven Development (BDD) • White Labelled / Multi-tenant solutions • Internationalisation

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